Rubric

Food Advertising Assignment
Food Advertising Assignment
Criteria Ratings Pts
Accuracy
threshold: pts
20 pts Exceeds Facts are accurate for all of material.
15 pts Masters Facts are accurate for almost all of the material.
10 pts Progressing Facts are accurate for 75% of the material.
5 pts Needs Improvement Most facts are inaccurate.
0 pts No Evidence No facts are listed or none of them are correct.
pts
20 pts
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Ease of viewing
threshold: pts
20 pts Exceeds The overall appearance of the assignment is pleasing and easy to watch.
15 pts Masters The overall appearance of the assignment is somewhat pleasing and easy to watch.
10 pts Progressing The assignment is relatively watchable.
5 pts Needs Improvement The assignment is difficult to watch.
0 pts No Evidence The link does not work or was not in the correct format.
pts
20 pts
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Creativity
threshold: pts
20 pts Exceeds The assignment is creative and uses appropriate design program.
15 pts Masters The assignment is mostly creative and uses appropriate design program.
10 pts Progressing The assignment is somewhat creative.
5 pts Needs Improvement Appropriate design program was used, but the assignment was not creative.
0 pts No Evidence The assignment is not creative and/or did not use appropriate design program.
pts
20 pts
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Graphics
threshold: pts
20 pts Exceeds All graphics are effective and balanced with the text. Appropriate amount of graphics are included.
15 pts Masters All graphics are effective, but there appear to be too few.
10 pts Progressing Some graphics are effective, but their is no balance with text use. There are less than 50% of the graphics required for the assignment are included.
5 pts Needs Improvement Graphics are not effective and/or less than 25% of graphics required for the assignment are included.
0 pts No Evidence No graphics are included and/or none of the graphics fit with the text/assignment.
pts
20 pts
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Information
threshold: pts
20 pts Exceeds All 6 pieces of information are provided including: Why it is healthy Benefits of eating it Cost Accessibility (Where you can find it) Why it would appeal to people your age Why you like it
15 pts Masters 4-5 pieces of information from the list are included in the presentation.
10 pts Progressing 2-3 pieces of information from the list are included in the presentation.
5 pts Needs Improvement Only 1 piece of information from the required list was included in the presentation.
0 pts No Evidence No information from the list was provided.
pts
20 pts
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